Impeccable style and beautiful clothing from ArtPodiu

Type of work: Design of an online shop with fashionable clothing

A simple and convenient design for quality, beautiful and fashionable clothing. Even the site itself carries small notes of beauty and fashion. It is also arranged so that a person can reach any given product very quickly. 

ArtPodiu is an online shop of fashionable and stylish clothing and accessories, built around the idea of impeccable style and elegance at good prices. Clothing is one of the most visual categories in online retail: people choose with their eyes first, and a shop that looks dated or careless cannot convince them that it sells fashionable things. At the same time fashion buyers are impatient - they want to see the new collection, find their size and decide quickly.

We designed the shop with a simple and convenient approach, and even the site itself carries small notes of beauty and fashion - delicate details in the layout and typography that echo the world of the catwalk suggested by the shop's name, without overwhelming the clothes. The products remain the main focus; the design frames them like a well-lit shop window frames the garments on display.

The other key requirement was speed of navigation. The site is arranged so that a person can reach any given product very quickly, in just a few clicks from any page. For a clothing store this is essential: buyers often come with a specific idea - a dress, a jacket, an accessory to complete an outfit - and every extra step between that idea and the product page is a chance for them to leave. The search phrases the shop works with - clothing, buy clothing, fashionable clothing, stylish clothing, online shop of clothing and accessories, clothing at good prices - reflect this mix of style and practicality.