Transport services from the Turbi car house - leasing, purchase, sale of cars
Type of work: Design, layout, CMS integration
A pleasant and concise design for the website of a company providing various transport related services (leasing, sale, buyout, etc.)
Turbi is a Minsk car house that offers several transport services at once: buying cars, selling them, leasing and car buyout. Each of these services answers a different situation in a person's life. Someone wants to sell a car quickly and without the trouble of private ads, someone needs a car for a business but prefers leasing to paying the full price, someone is looking for a reliable used car with a clear history. The site had to show all these options without mixing them up, so that every visitor could find their own scenario in a few seconds.
The brief for the design was to be pleasant and concise, and in this field that is a practical choice rather than a matter of taste. Car dealers' websites are often overloaded with banners and promises, and a calm, tidy design immediately sets a company apart as one that does business carefully. Each service has its own clear entry point, the conditions are explained in plain language, and the way to get in touch is never far away, because the next step after reading is almost always a phone call or a request for an evaluation.
We developed the design, made the layout and integrated the site into a CMS. The search phrases it answers - buying a car, selling a car, leasing, car buyout in Minsk, car house in Minsk, transport services - correspond one to one to the services of the company, which makes it easy for search engines and for people to understand what Turbi does. The CMS lets the car house publish cars and update conditions on its own.